Please note this transcript was generated by AI - apologies for any mistakes! 

Pippa Goulden (00:43)
Caroline Britton is a coach, mentor and magic maker. One of my most fabulous, oldest and bestest friends. And the podcast episode we did when I first launched PR Made Simple over a year ago is still one of my most downloaded episodes. So I have asked Caroline to come back as we kick off 2026 to help us focus on how we can make this year the year we want it to be in our businesses. How we find that magic.

how do we put on those big girl pants and use them to help us grow our businesses in ways that are aligned to us and don't feel heavy? So welcome back Caroline to PR Made Simple.

Caroline Britton (01:17)
Thank you so much. What an introduction. Thank you for having me. ⁓

Pippa Goulden (01:20)
Well you are the first

person who's having a return episode so you're extra special. So for those that don't know you, tell us a bit about your business, you and the magic you make in your world.

Caroline Britton (01:26)
Excellent, I'm happy to be here.

So I always give this a context because I think it's interesting to see where somebody's come from. I previously worked for a management consultancy for about 14 years and then after the birth of my second child I got to the point where it just wasn't sustainable to be able to work in that corporate setting and have two young children. So it was interesting, I kind of ignored the nudges, that's how it worked for me. got, they say you get like a...

pebble then you get a rock you got a boulder I got all three and kept ignoring the signs. story short ended up with burnout and really very very disconnected from who I really was and what I was here to do and this took me on a bit of a guess a self-development of self exploration journey and I started to study as a coach

set up some workshops where I'd interview entrepreneurs and then do some coaching with them. And then over, gosh I think it's eight years now, over eight years it has grown to this big global business where I work with all sorts of people. have a one-to-one arm where I work with people in the public eye, entrepreneurs, CEOs, all sorts of fascinating people about...

connecting them back to who they are so they can live a happy and joyful and free life. And then I've got the training element where I train people a lot around energetics and some spiritual work as well in terms of like opening up their power and their potential. And that is it in nutshell. That's where the magic happens, absolutely.

Pippa Goulden (03:00)
And that is where the magic happens.

So if we're looking, we're at the beginning of the year, how, this is a rather big question, how do we make this year the year that we want it to be?

Caroline Britton (03:12)
So I think there's always great value in spending a little bit of time looking back, right? We don't sit in the past, but I think it's really important to spend some time just looking at the year that's been and what you have learned from it. And then most importantly, what you need to let go and forgive from the year. Because the way that I like in it is like trying to...

step into like a new opportunity, a new time with like a backpack full of rocks if you don't deal with what's been. We get much more momentum when we've actually dealt with what we were trying to carry through from the year that doesn't want to come. So spend a little bit of time just asking yourself like three questions is like what do I want to celebrate about the year that's been, what am I proud of? What do I want to let...

go off, like what am I just not available for? Whether that's a story, a pattern of behaviour, something you've been inconsistent with. And then just ask yourself, what's the lesson from that year? What can I learn? And then spending 10 minutes on that is everything. And then I would pivot. And what I like to do, think a lot of us try and start at January and work forwards. actually like to do it differently. I like to go to the end of the year and say, where would I want to be in December 2026?

and I get really specific. What does my business look like? What does my day-to-day life look like? What do my relationships, my body, my bank account, all of it look like? And you go beyond and it's like planting a flag there. And that's what most of us need is we need an intention and a vision of where we're going. And then the really important thing, which we'll talk about as this podcast goes on is what we can do to make sure that we are choosing that vision every day because it's the...

in the discipline and the daily actions that we get to where we want to go but you've got to know where you're going.

Pippa Goulden (05:02)
Yeah, I think that's so true, isn't it? It's knowing where you're going, but also why and why you're doing it. How important is that?

Caroline Britton (05:08)
Yeah, really important, right? Because, and I think this is where the, I see this kind of disconnect happen often with the ego and the self. So the ego will be like, well, I want X amount of money and I want this validation and your true essence, your being yourself, whatever you want to call it, saying, I actually want to feel peace. I want to feel freedom. I want to really enjoy the people I'm working with. I want to be able to have my morning run. I want to be able to pick my kids up from school.

So you, like exactly like you said, you're always looking at the bigger context of the why. Like why do you want your business to be like that? Why do you want the money to be like that? Why do you want to feel good in your body? Like what's it all contributing to? And the easiest way to do that is look at where you're saying like I should or I need to. That's usually a red flag, right? I should have my business look like this or I need to. Replace those words and start saying,

I choose to. Those language differences make a massive, massive difference. I choose to grow my business. I choose to prioritise my body. I choose to have balance and have a play with that kind of language and see what comes up.

Pippa Goulden (06:14)
Yeah, I love that. And so if we're looking ahead, what are the practical things that you recommend? So how, I mean, having this vision of who I want to be, where I want to be at the end of the year, what are the steps do you think to take to get to that point?

Caroline Britton (06:29)
So I love, Jesse Itzler does a brilliant ⁓ workshop on this and training on this and I've got quite a lot from that and I've kind of given it the Caroline Britton like touch, which is so I'll give you that. The first thing is I think it's really important to have a big event or big something that anchors in the year, right? And that could be, say let's do it in the business context, because a lot of people who are listening to this are gonna be business owners. So it could be the year that you finally write the book.

It could be the year that you finally launch your membership. It could be the year that you scale your one-to-ones. It could be the year that you do a TEDx talk. Pick something big, right, that you know is gonna define that year and then put that somewhere. So have that. And then what I like to do is I like to look at the year and say, right, if this is where I'm gonna want to be, what, I keep it really simple, what are two things I'm gonna have to do consistently

in order to get there. Now this is really, really important. It's like when you decide what those things are, they've got to be able to be done consistently as a baseline, right? Anything over that is great. So a lot of people will start the year and say, I'm gonna post five times a week, I'm gonna do a podcast twice a month, I'm gonna do a networking event once a month, and you just think it's just not sustainable. You're get three or four weeks into the year and be exhausted.

But if you say to yourself, I consistently, I'm gonna show up on Instagram, I'm gonna post twice a week, and I'm gonna do a podcast once every quarter, and I'm gonna do two big speaking events a year, and anything on top of that is great, but that's what I'll do consistently. So you want it to feel manageable and doable, and then this is where it's key, is have a calendar or have something on your wall and have a code.

So it could be like, I've Instagram and tick it as you go so you can see and give your brain that dopamine hit of like, I'm reaching that, I'm doing that, I'm honoring that. And then have it literally all laid out for the weeks and just go through ticking it. That's one of the best ways because consistency is one of the most underrated things in business. It's actually about those micro moments of choosing that thing on repeat. And so,

Often so many of us will go at something, try it for a month or two, think it's not working and stop. But actually you wanna work out that woman at the end of the year, like if she has got more visibility and more clients, she's being seen more. How's she being seen? Okay, she's being seen on podcasts, on social media, and she's being seen through speaking events. Okay, when I break that down, I'm gonna do two speaking events, I'm gonna do six podcasts, and I'm gonna do 100 posts over the year, right?

So you've already got your structure, then that has to take priority and you've got to choose that as the baseline for everything and do it well and do it consistently and have a way of measuring it. And that is like an absolute game changer. It's a snowball effect. It's going to get momentum and then it just takes and you're like, that magic?

Pippa Goulden (09:29)
Yeah, and that's what is so important for PR especially. It's that momentum building and it's totally aligned with everything you've said there because I do see people who give it a go and they don't give it long enough and they're like, it's not working for me and they stop.

And I'm like, no, keep going with it. you know, I've got people in my membership who you like have done a session with them five years ago. They're still here. They're still doing it. They've now got the books. They've been on the TV. They've done those incremental things. They haven't been on, you know, the diary of a CEO as the first thing they do, but they have done incremental small things that build and build and build. And it works exactly in the way that you're talking about there. you know, yeah, the proof is in the doing, isn't it?

Caroline Britton (10:13)
Yeah, and I've always loved this like analogy because it's always resonated with me is I see when you're building a business like you're behind your computer screen and it's like a kid with you know those toy wooden blocks and you're starting to like build them and put them together and make a little bit of a tower and often at the beginning of your journey or before it's where you want it to be people are not always taking it that seriously they think that you're playing at things.

and then you keep putting blocks on and some will fall off and you keep building it and then all of a sudden this tower appears and it comes over your computer screen and people are like, ⁓ what's going on then? And you keep building and you keep building and building and soon you have this huge tower and people say, but how did you do that? And you say it was like each block, like each moment. And there's something really magical in that when you think I am building something that eventually is gonna be a tower where people...

say how did you do that and you say how did I do that but you know that all those special moments were every time you took a block and you started building and it it's a really like special way for you to look at your business is that you will eventually get there but you're the one who's responsible for putting those pieces together.

Pippa Goulden (11:21)
Yeah and something we've talked about before is kind of making sure that you're enjoying the ride as well it's not just about getting to the end of 2026 and going we've made it is it how important is that?

Caroline Britton (11:34)
Well I think it's the most important thing isn't it? I think we all know that, we've all hit a milestone and a goal and it hasn't landed or felt like we wanted it to and it's actually like in the journey that the magic's there and I think it's really important that there's a ceremony around it, like it matters, like get your like favourite coffee mug and a gorgeous coffee and sit in your computer and like look out at the rain and light a candle.

and have a moment of like, you know, I'm building this and checking with how things feel. And also because I know the power of energetics, it matters. It matters the energy with which you do things. It matters the energy behind an email you send, a podcast that you record, a speaking event you deliver. It matters. People can feel it off you. So fall in love with that as well and fall in love with who you're becoming as you do it because you and I both know.

And I'm very different than I was eight years ago and you when you started this journey is there was always a iteration of us that was guiding us here. And I was always a part who was leading our hand when we weren't sure and had self doubt. And that's happening now, right? You've got this version of you from December, 2026, who's actually coming forwards and saying, well, you're going to be here and you can do this and this is possible. And this is what you need to do. it's really important as well that you spend that time connecting with that part of yourself.

that knows the answers more than anybody does, right?

Pippa Goulden (12:57)
Absolutely. And can we talk about getting uncomfortable because so if I I've had the best 2025 was the best year in my business so far and it was the year that I really stepped up I I decided and I could see that I wasn't really walking the walk.

as well as talking the talk. was telling people how to do it, but I wasn't really doing it myself. And I pushed myself out of my comfort zone so much to points where now looking back, I'm like, I can't believe I actually did that. I'm so proud of myself. But what I found was those were the things that actually have brought me the most joy, the most fun, the most growth, the most all of it. And so how do we encourage other people to do this? Because it's easy for me to say, come on,

do it, just picture yourself. What do we need to do internally to make sure that we are taking those risks that are not keeping ourselves too safe?

Caroline Britton (13:53)
So I'm gonna answer this in two ways. I'm gonna answer it practically, which is set yourself a challenge every day to do one thing that feels uncomfortable, right? By the end of the year, you would have done 365 things. And when I say one thing that's uncomfortable, it does not need to be something that takes you an hour to do. It can be one email, one post, one something that is uncomfortable but is taking you in the direction of where you wanna go.

And honestly, I would do that before you even look at your to-do list. That should be the first thing where you have the discipline to say, I'm going to do that uncomfortable thing to move the needle forwards. quite quickly, and it takes about 21 days, you'll quite quickly become so habitual, you'll just do it. So that is a good challenge to set. And if a year seems too much, start with, well, I'm going to do one thing a day in January. And again, please like markets. I want to have it on the wall and tick every day.

So that's from a kind of, I say a practical point of view. When I talk about the other side of this, which is the internal side, we all feel like we're scared of failing, right, and getting things wrong. We're also scared of success, right? It's just, we can't win as human beings. There's two sides to every coin. I think it's really important to ask yourself why you feel uncomfortable with being where you wanna be. So it can be...

And I'm sure you've had this as well like as you grow and become more successful. It's like for me It's like well am I still going to be lovable? What if people think I've gone up myself? What if I have to give more because of it? What if it becomes a sacrifice like I definitely had some stories that were running through and Everybody does from people I work with there's always something that there's a story and that could be something from childhood it can be so what all sorts of places like

spend a little bit of time with that part of yourself that has got those fears and ask it what you're worried about here, why do you want to hold back? Why is there this reticence? Like what is it? What are you scared of? And when that comes up, you get to look at it and ultimately trust yourself, right? It's like, yes, if that does happen, we can handle it. Or actually use that brilliant logical part of your brain, which is

Is that true or can it be wobbled? Like Tony Robbins talks a lot about not getting rid of the belief but wobbling it. Like is it true that everyone's gonna hate you and abandon you if you become more successful? Well no, that's not, you can go into the court of law and prove that it's not gonna happen. So spend a little bit of time and it's not the work that's particularly glamorous but it's the work that shifts things. So when I look at you and your insane growth that you've had which is absolutely amazing.

I know that you've had to do a lot of the internal work and you've had to come face to face with parts of yourself that might have been sabotaging or might have been holding you back or might have been telling you stories that weren't true, right? We all have it, but the external success comes as a reflection of doing that internal work.

Pippa Goulden (16:44)
Yeah, and it is so powerful. cannot tell you so. Mine, and I've talked about this on the podcast before, she's called Mrs. Doubtfire. So I've given her a name, she comes, she rears her little head. I can link it back. I've done all the work. It links back to something that a teacher said to me when I was about six.

Basically, I have a chat with her and I send her back to the kitchen to go and bake shortbreads because she doesn't need to be in my working world. Unfortunately, she's not actually there baking shortbread, which would be quite nice. But, you know, I do that and it's amazing. And it sounds mad when you haven't done this work for yourself. Like if you told me this two or three years ago, I would have been like, whatever, that's weird. That's too woo for me. ⁓ Yeah, you probably did. But it's not woo, is it? It's it's neuroscience.

Caroline Britton (17:22)
a privilege to offer.

Absolutely, I mean there is fundamentally different parts of our psyche and being and what we don't want is a seven year old running the show and being CEO. It's not a good idea, right? And so often it is that seven year old that's running the show. So we've got to become really familiar with what that seven year old sounds like and is like and what she needs to feel safe. And this doesn't mean you have to spend hours in self-development help, but having a awareness.

and having a responsibility. think that is the key thing is that we all have a responsibility to be able to meet those parts of ourselves because someone else is not going to do that for us.

Pippa Goulden (18:05)
Yeah, so true. And a lot of people in my world, especially now, kind of since I've been doing this shift of who I'm working with and kind of the more alignment I have with my clients, and I imagine it's probably similar with you as well, they are making an impact with the work that they do that is bigger than the sum of their parts. And that can feel sometimes like quite a big responsibility, can't it? Like it's kind of like, if you think about it too deeply, it can feel a bit overwhelming. But on the flip of that, can also really

drive you forward and help encourage you to put yourself forward for things because it's actually not just about you it's about the people that you're working with and that ripple effect so how do we navigate that from an impact perspective?

Caroline Britton (18:46)
we just stop making it so much about ourselves. It's like really interesting. It's like, what if a client, what if I put myself out there and a client says no? Well, it's not about you. It's about giving people the opportunity to know that there's a way that you can help them and then to see people in their power, they can say yes or no. Like a coach once said to me, it's not like, it's not about you finding people. It's about allowing yourself to be seen so people can find you. So,

Pippa Goulden (18:48)
Mm.

Caroline Britton (19:13)
You know, this is one of the biggest shifts I've seen in my business. Early days, you know, going on a podcast or doing a speaking event and saying, how can I be impressive and show that, you know, I'm a great person to work with? It has one energy. Another energy is how can I walk in a room and be of the highest service? Like naturally that is going to have a different person and energy that comes back to you. So, strip it back and just say, how can I be of service with that product?

having to be of service with whatever you're doing, like how can I make it matter and count for that person? And that just shifts everything. And then you will find in your business that you have people who stay with you, who come back with you, who renew with you. It has a different energy.

Pippa Goulden (19:48)
Yeah.

Yeah, and actually I've seen that as well that it's not always about bringing new people in because actually when you're doing that deep work with them and you're helping them to make that impact, they want to work with you for a longer, more sustained period. And that's actually for me what I've really found. So for example, my one-to-one accelerator, used to be a six week or a three months. I've got rid of the six weeks now because actually what I was finding is the people who came in and did three months often stayed for six, nine months longer. But the six weeks wasn't

enough to be doing that deep work and I do feel, I don't know if you're seeing this with the clients that you're working with, but there is a shift in terms of this depth of what people are looking for now. A few years ago you could just do some posts on Instagram, sell a course, bish bash bosh, but people aren't looking for that anymore. We're kind of, we're in a place now where...

people are wanting to do that deep work. And for you as a founder, that means you need to build trust, you need to build credibility, you need to build authority, you need to show that you know what you're talking about. How does that manifest itself in what you're seeing with your clients and in your world?

Caroline Britton (21:01)
Yeah, I couldn't agree

more. I'm seeing an absolute reflection of that. And it's about being really, really good at what you do in your area and your field, right? And I think as well that there is a general like no bullshit thing that people have got. It's like really, you know, I've been in the coaching space for not a really long time, but eight years. You know, I've been around lots of high profile coaches and you know, it's really important to have integrity.

Pippa Goulden (21:27)
Yeah.

Caroline Britton (21:27)
Right, and people are really starting to spot that. And I think that that's something that is filtering things out with people. It's like, you in integrity? Are you excellent at what you do? Also, do you really care? Right, do you genuinely care? And a good question to ask yourself is would you want to work with you? Like, would you want you in the corner? And you know, you want to be able to answer yes to that.

Pippa Goulden (21:53)
Yeah, so true. And so what about for this kind of founder profiling, obviously that's kind of a big part of what we're doing in my world. How do we navigate that if we're feeling like, I don't want to make it all about me. You know, the business is obviously often bigger than just you, but how, from a building trust perspective, how would you approach that from your side of things?

Caroline Britton (22:15)
think it's sharing your story. Look,

is an interesting one for me, because I'm finding my feet with this at the moment. I've had a lot of shifts and lot of changes over the last few years, and I've had some real lows. I've gone through a divorce. I've gone through loads and loads of changes in my life and my business. And I've been asking myself, how much of that do I want to share? And do you know what? Not all of it. Because a lot of it is behind me.

Pippa Goulden (22:40)
No.

Caroline Britton (22:44)
and also just from personal preference I don't and I want to respect the people in that dynamic with me. So there are elements of what I do share so I'm sharing very much like the rebirth and the rebuild and everything that's coming in but quietly and gently in my own way. So when I say about sharing your story it's like not going against like things that you want to keep private it's about choosing what you from your heart want to say because you genuinely believe it.

of service and it also is an art form that wants to be expressed through you. That is very different than what do I need to share so I can have more clients or have this, it's like that icky energy that again we see a lot online where it just doesn't feel right. So I think that when I'm thinking about my profile as a founder, it's really thinking about what's my story.

What do I stand for? What are my values? And before I'm even out there talking about it, and I'm doing a lot of that work at the moment quietly, it's like, am I connected to those? Do I know what they are? And I mean, this might go, you know, might go against the PR thing, but I'd be interested to know what you think. I think it's also okay to have times when you come out.

of the business and the visibility and like find your ground. There is something so powerful when you are doing these astronomical shifts behind the scenes that not everybody knows about and you're quietly in that relationship with yourself getting really clear on that and then you come back and it's like a whole different frequency like oh where's she come back from and I think there's a real power in that so

Pippa Goulden (24:16)
Mm-hmm.

Caroline Britton (24:24)
nurturing that relationship with yourself is one of the most important things that you can do.

Pippa Goulden (24:28)
Yeah, absolutely. And you don't have to be on 24 seven with this work. It's not like you have to be doing it, know, standing on a stage every day. It's strategic to the ebbs and flows of your business. But I think it is about being consistent. And equally, I'd say, you know, no boundaries are ever worth crossing from a PR perspective or from a general business perspective. If you don't want to talk about things personally, there are so many things that layer from your expertise.

you know about and you know why you are doing what you're doing that don't even need I don't really ever talk about my personal life mostly because it's not very interesting but you know it's just not relevant you know people are much people want to know more how they can use PR to grow their business than what happened to me when I was you know

16 or whatever it was. So I think it's about finding the stories that are relevant to who you are, what you want to talk about and those things that work within your business.

Caroline Britton (25:25)
Yeah, and being the embodiment of it, right? I think that that's really important is if a client was gonna see you and be a fly on the wall, like, are you embodying what you say? So if I'm just sitting there with clients and talking about connecting to yourself and doing things even though you're scared in your relationship with fear and self-worth, like, I don't need to be perfect to them, but I should, you know, I should be choosing to embody it. That's really important.

Pippa Goulden (25:27)
Mm.

Mmm. Yeah.

Caroline Britton (25:52)
So it's embodying that person and that founder you want to be. And I think there's a real beauty in founders who sit there and say, like, I want to stand for this and I want to embody this. And that feels really important, which means that you are going to find that you're also going to have to say no to things, right? No to clients, no to opportunities, because it's not always going to align with where you want to go. And that's why it's so important, that vision at the end of 2026, because there will be things that will take you off the path.

Pippa Goulden (26:02)
Hmm.

Caroline Britton (26:20)
But if you know where you're going, so say for you, and you've grown your membership so amazingly, and you've been really focused on that, like if halfway through doing that, something came in which was like, do you want to build this product because we're gonna do this new skincare range? It's not really aligned with where you've chosen to go and your energy becomes disparate. So it's really, really important that people are like, well, this is where I'm gonna go, and this is.

Pippa Goulden (26:40)
Hmm.

Caroline Britton (26:48)
where I'm going to be really intentional with my energy. And this is what I'm to embody as a leader and as a brand. you know, I think when we think about brands now, we do think about the way that they make this feel and what they embody. And we're becoming so much more conscious of where we buy and where we spend our money because of it. And I love that. I think it's a really important thing.

Pippa Goulden (26:50)
Yeah.

I do too, because it means the people who are really good at what they do and the genuine experts, the genuine people who, like you say, care and have the layers to them of the knowledge and the expertise, they're the ones that will rise to the top, not just the people who've spent the most on ads selling a course. There's a massive shift happening from that perspective and the people, the founders who are ahead of this and doing this work now.

Caroline Britton (27:25)
Yes.

Pippa Goulden (27:35)
rather than realizing and getting to December 2026 and going, my God, it's all changed. You know, they're the people I think with the cream rises to the top in a cheesy.

Caroline Britton (27:41)
Yeah.

We're in an interesting

year as well, you know, it's a bit wooey, but we're in numerologically, we're in the nine year, we're in the year of snake, it sheds loads of people having endings being done with a certain way of doing things. Next year we come into one, new beginnings, momentum. So a lot of people...

Pippa Goulden (28:01)
Are you talking

about 2026 is the year that we, yeah, yeah, yeah, yeah.

Caroline Britton (28:05)
Exactly, so yeah, so we're recording this at the end of 2025.

So when people are listening to this in 2026, you would look back at last year and likely a lot of endings, a of things that weren't serving you have fallen away. yeah, and then a lot of momentum, it's the year of like the horse and movement and like new beginnings. You'll get that energy of like, let's go for it. So I feel quite excited about that for people.

Pippa Goulden (28:09)
Yeah.

I just got goosebumps.

Yeah, me too. what, like practically, if people are listening to this, it's the very beginning of January, you've got a year ahead of you and you're not feeling it. Like, know, 2025 for a lot of business owners has been tough. Let's not deny it. There's been, you know, I've had a great year, but obviously there's been ups and downs and the roller coaster of the small business world never stops. Like, how do we find that energy that is going to propel us forward? Where does that, what do we do practically to...

Caroline Britton (28:56)
So if I

was in an absolute funk, right, and was beginning of January and I was sitting there thinking, I can't be bothered, I feel really bloated, and I'd set my psychic predictions of how I'm gonna feel. But you know, I'm feeling really bloated, I'm feeling really tired, I don't know where to start, ah! The first thing I would do is clean up my environment, right? So I would have a clear out, I'd sort out my office, I'd go through my paperwork, I'd go through my clothes, I'd go through everything and make sure it was orderly and clean. There was something that that does to...

Pippa Goulden (28:59)
Yeah.

Caroline Britton (29:24)
our mind, our energy and our body. That's the first place I'd start. The next place that I would start is say, what in January do I need to support me? Like what routines? I know I feel better when I sleep, I don't drink booze and I walk every day, like whatever. You're pick something for your container to support you. Then all of a sudden, once you've done those two things, there will be this like flicker that will come in of like, okay, maybe I'm starting to get a bit more in the zone now. Then you're gonna sit there and say,

very quickly, what isn't coming with me from last year? What do I need to let go of? What have I learnt? And then what I would encourage people to do is use January as a time for like dreaming and visioning. So go out and think, if I was gonna let it be really good this year, or wouldn't it be fun if this happened? What kind of things would that be? And then think about it when you're walking or running or sit with a notebook and write it or however you wanna do it, it doesn't matter.

but allow that like dreamer part of you to come through because it isn't just the dreamer, it's like the future self. Then when you start getting that feeling of like, my God, I feel quite excited and like, that feels really good and ⁓ what if that is possible? And you start, you you've gone from feeling flat to more activated. You then sit down and say, right, if I want those three things to happen,

what have I consistently got to do and how have I got to show up to be able to do that. And then I would spend time in January making a plan, having a calendar, things to tick off, getting everything ready to support it and then do that thing of one scary thing and then all of a sudden you're going to get all this momentum. That's where I would start.

Pippa Goulden (31:00)
That's such good advice. ⁓ I could talk to you all day about this. I'm not going to because, you know, we've got to get on with things. But you'll also be pleased to know that we've actually got a skip arriving on the 5th of January. So that's going to be my, my, my cleanse. ⁓ And what does 2026 have in store for Caroline Britton?

Caroline Britton (31:04)
I'm

You'll be like having a standing clear out about a lot of good skips.

well, I have actually been doing this work of looking back and looking forwards already. So, 2026. So I feel like this is the year for me where everything comes in. Like this year I've done a lot of clearing out and a lot of preparation and lot of healing.

This is the year that delights and surprises me. I think that is my kind of mantra is like, I'm trying to be delighted and surprised in all the areas. I think that it's also a year where I work in a different way and I work with

a smaller but kind of more established group of people. think that's where it's going. Maybe some writing, some more creativity, but I definitely feel that this bit, like this surge of momentum that's coming with, and I'm excited because I've never had such a great period of incubation. They talk about the constriction before the expansion. I've had a constriction for three years, so I really feel like the expansion's coming next year, and I'm kind of ready for it.

I've done my office, everything in the house, I've moved, the whole environment inside and out is set up for it. So invite me back at the end of the next year and I'll tell you, or this year, should say, in 2016.

Pippa Goulden (32:34)
yeah, let's do it.

Let's do

it. I'm so excited and I cannot wait to see what you do, Caroline, because I know it's going to be magic. And my DIY PR members are in for a real treat because we have a session with you in January, which you don't really do anymore, do you? Just because I make you because you're my friend. And my DIY PR members will be able to experience some of this ⁓ magic for themselves. So if you are interested, come on in and join us. But ⁓ thank you for sharing your wisdom. Here's to an amazing 2026 for us all.

Caroline Britton (32:52)
I love you.

Amen. Thank you for having me.

Pippa Goulden (33:07)
⁓ I hope you enjoyed that special New Year episode with Caroline. She is so magical. I am so lucky to have her in my life

And my DIY PR members are getting a very special session with her this January. So if you are inspired to get your PR game on this year and make 2026 the year that you get known, then jump into my DIY PR membership and I will help you get there.

I have a special six month offer running until the 6th of January so you can come in for six months for just £247 and know that you are committing to your PR for the first half of this year. And also little heads up, I will be announcing Get Known, my six week group sprint focused on getting you known for what you do. That's kicking off in February I will be announcing it really, really soon and there's some really juicy early bird bonuses.

So you can sign up for the wait list in the show notes and all will be revealed. Come and find me at Pippa the PR Set on Instagram or Pippa Goulden on LinkedIn. Come and connect with me. Let me know what your PR plans are for 2026. And you can find me at theprset.com as well. And I will be back again soon with another episode of PR Made Simple.