PR Made Simple
PR Made Simple is your ultimate guide to understanding how PR works for your business, to build your brand, give you credibility, drive sales and get known for what you do.
PR expert Pippa Goulden has over 20 years experience working with big brands, start-ups, entrepreneurs and founders as well as teaching hundreds of SMEs how to DIY their PR.
In this podcast she'll be demystifying PR, cutting through the BS and confusion and showing you how you can use it to get results that actually work to drive your business forward.
Whether you're DIY-ing it, want 1-2-1 support or are looking to outsource your PR, this podcast is for founders, entrepreneurs, experts and in-house teams to give you actionable advice that you can apply to your business and get results that work to grow your business.
PR Made Simple
Latest Episodes
65. Storytelling and Your PR (and why it's not what you think it is)
Small business PR strategist Pippa Goulden tackles the word that stops founders in their tracks: Storytelling and reframes what it actually means in the context of PR and authority building.In this episode:Why storytelling do...
64. Knowing What You Want To Get Known For: The positioning piece that changes everything
Small business PR strategist Pippa Goulden tackles the one thing she sees holding founders back more than anything else: not knowing what they want to Get Known for.In this episode:Why this isn't just a beginner problem, even...
63. Not all PR is Good PR: How To Focus On What Actually Works For Your Business
Most founders think more PR equals better results. It doesn't.In this episode Small Biz PR expert Pippa Goulden breaks down why unfocused PR wastes your time, your money and your confidence, and how two simple questions can transfo...
62. What's working? Q1 reflections and what I'm taking into the rest of 2026
Small business PR strategist Pippa Goulden shares her Q1 reflections: what she's seeing working in her own business and in the businesses of the founders she works with, and what that means for the rest of 2026.In this episode: